News / 9 September


After its successful premiere in 2013 the second edition of Music Start Up Corner at Berlin Music Week took place on 5 September during the conference WORD! and introduced the next generation of digital music newcomers. Over the summer startups did have the opportunity to send in their ideas, products and services in order to apply for participation. More than 30 international and local applications reached our jury who chose their ten favorite up- and newcomers. The finalists were presenting themselves to an audience of experts, potential partners and investors in elevator pitches at Berlins own Postbahnhof.

Reactify takes the prize to London

The London based startup Reactify eventually won the Music Start Up Corner this year. The young music tech company especially won us over in the categories 'innovation' and 'scalability'. The international experts jury featuring Steffen Holly (Fraunhofer IDMT), Knut Jørstad (Factlines), Andrea Leonelli (DigitalMusic Trends), Nina Nedreaas (Universal Music Group), Kathleen Olstedt (IBB Beteiligungsgesellschaft) and Ingrid Walther (Senate Department for Economic Affairs, Technology and Research) also pointed out though, that Reactify has to force the development of marketable products. So the consultancy services as prizes, sponsored by IBB Beteiligungsgesellschaft and other high-tech founder funds, are matching very well. Furthermore Yuli Levtov, founder of Reactify, is looking forward to make use of the MashUp Norway workspace as well as to taking part in the mentoring programme and delegation travels of the Norwegian music start up incubator. “Berlin Music Week worked very well for us as a platform and of course we’re very happy about the prize. In combination with Music Hack Day, which was taking place the same time, it was perfect for us, as we were able to meet friends and colleagues from the international music tech community in Berlin.Yuli Levtov, founder Reactify.


For the first time, this year’s Berlin Music Week did host a Music Hack Day in cooperation with Musikexpress, Rolling Stone and the Media Entrepreneurs-Initiative. Coders and music artists from all over Europe were invited to attend the 3-day event in Berlin. Spotify, The Echo Nest, Soundcloud and the German Research Center for Artificial Intelligence were technology partners.

More than 200 international coders, designers and musicians were participating at Music Hack Day Berlin last week. Out of 32 projects, which were developed over night at Axel Springer Plug and Play Accelerator, the jury, consisting of among others Rolling Stone’s editor in chief Sebastian Zabel, chose the team ‚Resonate‘ as winners. As part of a sponsorship by Projekt Zukunft the team will now travel to SF Music Tech Summit in November to present their hack in San Francisco.

Stephan Baumann, Head of Competence Center Computational Culture, German Research Center for Artificial Intelligence: “Our participation in Music Hack Day within this year’s Berlin Music Week fulfilled our expectations. We were not just meeting old friends but also made contact with a lot of new international industry people – in an inspiring and relaxed atmosphere. Artists, startups, tekkies, open source movements, majors…all of them have been here and were open for new collaborations. The high density as well as the quality of the people did save us some bilateral trips, what’s very efficient for us. Furthermore it’s a success for us that our own HORST API for semantic music recommendations, which was made public for the first time at Music Hack Day, was integrated in a great hack called GIGROMANTICS. Dating meets music, gigs & playfulness. A great success!"

Read all about Music Hack Day here.
Take a look at all 32 hacks here.

Music Interactive, Tech & Startups AT Berlin Music Week

Music Start Up Corner and Music Hack Day were only two highlights of the conference WORD!, which was offering a wide and interesting supporting programme including the topics Music Interactive, Tech & Startups, matching this year’s motto ‚Music Released‘.

The interactive music, tech & startup programme of Berlin Music Week was accepted very well by most international delegates. Besides relevant global players such as Google, Soundcloud, Spotify or Universal Music the music startups, which were presented within Music Start Up Corner’s finals, were the most interesting players – also being included in music artist workshops, panels amongst other formats. One of the highlights for sure was the Music Hack Day with more than 200 participants from all over the world and an output of over 30 exciting projects.” Eric Eitel, curator Interactive Music, Tech & Startups at Berlin Music Week.

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